How eatphoria works

We offer three flexible franchise models designed to maximise ROI and adapt to any market: a dine-in restaurant, a takeaway unit and a brand licensing model, all supported by delivery.

Plug & Cook systems

Turnkey operations that streamline costs.

Multi-Brand Portfolio

Capture multiple day parts, maximising customer reach.

Tech-driven decisions

Data-led menu engineering, forecasting, and supply chain optimisation.

Superior unit economics

Higher sales per site, stronger ROI.

OUR MODELS

DINE-IN

Our Dine-In and Delivery model offers a full-service restaurant experience built around Wraps & Wings powered by Eatphoria.

This format includes a minimum of four additional delivery-only brands, all operating from a single, optimised kitchen.

Key benefits include:

  • High-quality food at affordable prices in a family-friendly setting
  • Multiple brands operating from one kitchen for maximum efficiency
  • Coverage across all day parts, from breakfast to dinner
  • Streamlined operations to improve costs and profitability
  • Ideal for high-footfall locations, delivering higher average tickets, repeat visits, and strong brand visibility

TAKE-AWAY

Our Take-Away & Delivery model focuses on speed, convenience, and efficiency, built around Wraps & Wings powered by Eatphoria.

This compact format includes additional delivery-only brands operating from one optimised kitchen, allowing franchisees to maximise sales potential with minimal space and staffing requirements. It’s designed for high-density urban areas or neighbourhoods with strong delivery demand.

Key benefits include:

  • Lower initial investment with strong ROI potential
  • Additional delivery-only brands for maximum reach and variety
  • Compact footprint and efficient operations
  • Coverage across multiple day parts to optimise sales

Brand Licensing

Our Brand Licensing model allows operators to run Eatphoria brands from existing kitchens, with proven systems and support. 

Eatphoria also offers a Brand Licensing model for operators who want to bring one of our brands into their existing operations, including contract catering, universities, pubs, stadia, food halls, and hotels. You can run a multi-brand concept within a single unit covering different day-parts, or focus on one brand for a single day-part.

We provide everything you need to launch and run the brand successfully, including efficient menus and recipes, high-quality halal ingredients, full brand guidelines and digital assets, training materials, operational standards, and ongoing support.

We are looking for contract caterers, in-house university caterers, and purchasing organisations ready to bring Eatphoria brands into their operations.

powered by our intelligent, platform-driven operations that ensure efficiency, scalability, and consistency. Every location is built to optimise space and performance while maintaining the vibrant, welcoming atmosphere that defines our brand.

THE PROCESS

initial enquiry

Fill out an online enquiry form or contact our Franchise Team.

ONLINE DISCOVERY SESSION

Learn about the franchise model, investment requirements and support provided.

OPERATIONS DISCOVERY DAY

Meet our Operations Team for a restaurant discovery day.

SITE SELECTION & BUILD

Work with our Development Team to secure your location.

FRANCHISE DISCLOSURE DOCUMENT

Receive and review the Franchise Disclosure Document.

INTRODUCTION MEETING

Join our Franchising Officer for an introduction meeting.

APPLICATION & QUALIFICATION

Complete our Franchise Application Form and undergo financial and background screening.

FINAL AGREEMENT & INVESTMENT

Sign the Franchise Agreement and pay the initial Franchise Fee.

TRAINING & ONBOARDING

Attend our comprehensive training & onboarding programme.

RESTAURANT OPENING

Get ready to serve Wraps & Wings to your customers!

What makes us strong.

At Eatphoria, we combaine data-insights with culinary innovation to boost operational efficiency and customer experiences.
With a keen eye on market trends and consumer needs, we’re redefining the QSR landscape.

Let‘s grow together.

Smart support, accessible investment, and data-driven operations make us a multi-brand platform built for growth.
Whether you are opening your first site or scaling your portfolio, our model is designed to adapt and grow with you.

More than a franchise: we are a growth system powered by hands-on training, ongoing support, and real results.

Eggsquisite

Eggsquisite reinvents the humble egg sandwich into a unique breakfast experience. Soft steamed buns, stacked pancakes and creative all-day brunch are served with premium Halal ingredients and vibrant flavours, one yolky bite at a time. Eggsquisite is a tribute to mornings done right, for everyone who believes that breakfast should never be boring. 

HOLY BAGEL

We called it Holy Bagel because one bite of the perfectly toasted and generously filled bagel feels almost sacred!

Think warm, soft bagels loaded with bold fillings like maple bacon buttermilk chicken, full English stacks and stringy cheese pulls… all made fresh everyday. Decadent, generous and seriously addictive, it’s the all-day halal comfort food deli brand customers can’t get enough of, from morning to night.

MAD ABOUT DONER

Mad About Doner started with one rule: never settle for an average kebab. Premium and flavourful Halal meat cooked to perfection, carved fresh and loaded with mouth watering sauces. Classic wraps, doner meals, loaded fries and late-night bites straight from the menu taste like the weekend, any day of the week. Once you’ve had it, you’ll be mad about it too!

DIM DUM

Dim Dum is what happens when proper Korean street food lands in the UK and refuses to behave. Golden, ultra-crisp Halal chicken coated in signature sauces, stuffed into fluffy bao or piled over kimchi fries that hit the spot. From lunchtime wings to 3 am tenders, it’s the bold, saucy fix that turns first orders into regulars. Crunch so loud you’ll hear it through the delivery bag. It’s Seoul’s best kept secret… until now.

BASKIN-ROBBINS

Straight from California since 1945, Baskin-Robbins is the ice-cream brand the world grew up with, famous for its 31 legendary flavours, one for every day of the month. Thick milkshakes, warm cookies, fluffy pancakes and French toast loaded with creamy scoops of pure joy. From classic Vanilla to Cookies ’N Cream flavours, it’s dessert nostalgia done right.

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